SK’s Social Impact Investment division, SK Happiness Organization have announced their commitment to make a US$860k (KRW 1b) social impact investment into Brave Pops Company. Brave Pops is an educational software developer which was formed in 2015 by five internet experts from Naver and Ticket Monster.

Class 123, a teaching aid software developed by Brave Pops allows teachers to communicate feedback on a student’s attitude and behavior to the student and to their parents. Class 123 has experienced rapid growth with over 50,000 teachers globally subscribed to the service.

SK Happiness actively seeks Social Impact Investment opportunities with a particular focus towards social ventures with high growth potential; and providing stability to companies that provide social value and economy.

SK Happiness identified Brave Pop during a ‘Social Impact Investment’ event in 2015. After evaluating Brave Pops’ management, finance and social value; SK Happiness Organization was able to confirm their investment decision. Brave Pops scored particularly well for their profit model, vision and social mission.

Lee Cheung Hee from Brave Pops commented, “In preparing for Brave Pops investment application with SK Happiness Organization we received valuable assistance in preparing the business model plan. Through the impact investment we plan to continue our commitment to providing a free application that contributes towards providing happiness and harmony within educational relationships”.

Kim Yong Gap from SK Happiness Organization commented, “Establishing tools that enhance human relationships in education is an extremely important function for which Brave Pop is a field leader with high social values and great potential for growth”.